The Analytics, Investments and Marketing Enablement (AIM) team – a part of Global Commercial Services Marketing (GCSM) – is the analytics engine that enables the Global Commercial business. The team is responsible for driving Commercial Customer acquisitions, engagement & retention by evolving our card & beyond-card products, targeting customers over online and offline channels through delivering world-class Analytics, Insights and Data Products. Candidates are advised to apply soon, before the link expires
Name of the
Organization: American Express
Requisition
ID: 24010998
Positions: Analyst - Data
Analytics
Location: Gurgaon (Hybrid)
Salary: As per
company Norms
Educational
Qualifications:
- Master's Degree in a quantitative field (e.g. Finance, Engineering, Physics, Mathematics, Computer Science or Economics)
- Strong programming skills are required. Experience with BIG DATA PROGRAMMING LANGUAGES (HIVE, PIG), PYTHON, JAVA, R is Required
- Strong analytical/conceptual thinking acumen to solve unstructured and complex business problems and articulate key findings to senior leaders/stakeholders in a succinct and concise manner
- Excellent communication and interpersonal skills with demonstrated ability / proven track record of striking balance between thought leadership, and converting business needs into analytical plans
- Ability to manage several concurrent projects through collaboration across teams/geographies
Preferred
Qualifications:
- 2+ years of digital analytics experience and familiarity with paid marketing channels, digital marketing technology
- Demonstrated project management skills with complex projects and the ability to articulate a clear perspective while maintaining relationships and fostering a collaborative environment
Job Description:
Responsible
for delivering best in class Data Products to develop & implement Digital
Marketing Programs in this ever-changing Digital targeting landscape
collaborating with stakeholders across Global Commercial Services, Enterprise
Digital and Data Solutions group.
- Creating world class analytics, developing cutting edge commercial capabilities powered by Data & Dynamic Intelligence
- Creating data segmentation & optimization strategies for targeting profitable prospects with the right product/incentive across multiple digital channels
- Drive expertise in Audience Identification and Custom targeting leveraging Amex and Partner data assets
- Measure and optimize performance of all Digital Channels through Attribution modeling and suggest optimization of exceed KPI
- Develop and foster cross functional relationships with partners across American Express to ensure project prioritization and implementation
Benefits:
- Competitive base salaries
- Bonus incentives
- Support for financial-well-being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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